eNasco Education PLP, Botany Subcategory

Nasco – Web Design/UX, 2018

I worked with Nasco to redesign their complex eCommerce website to have a user-centered layout that was information heavy, while still prioritizing clarity.

Each segment had it’s own separate business strategies, database integrations, branding guides and stakeholders. Education had a challenge to meet various purchase ordering processes mandated by school boards. Whirl-Pak’s primary mission was to provide technical documentation to professionals using the product. Healthcare had to provide large amounts of technical product detail. All had to exist as an identifiable brand within the larger Nasco brand with a unified cart system.

Link to eNasco