AMERICAN KENNEL CLUB – Logo and Large Format Signage, 2015
Meet the Breeds is one of the AKC’s most popular annual events, and one centered on a general audience. I designed most of the promotional collateral, including a main logo redesign, as well as the large format signage for the venue itself. The colors, illustration and some fonts were established branding. I designed the layout, secondary visual elements and edited the original illustration.